
by Jack Trama
Every opportunity has a cost — especially the ones not taken.
There's a point where research stops helping. Where gathering more information doesn't make the decision clearer—it just makes it harder to pull the trigger.
Most people don't notice when they cross that line. The research continues. The comparisons multiply. The search goes on for something that will make it feel safe to move.
But that feeling doesn't come from more data. It comes from making the decision.
The gap between those two truths can cost months. And in that time, confidence fades. Momentum dies. What started as opportunity becomes something to avoid.
The Overthinking Tax™ shows how to recognize that line before crossing it—and what to do when you're already on the wrong side of it.
The book reveals:
When due diligence becomes expensive delay
Why "just one more thing to verify" often means something else
What really separates people who move from people who wait
How to build the muscle that makes future decisions easier
Inside:
The moment analysis stops being useful (and how to spot it)
What "I need to be more sure" actually signals
Why waiting erodes the very thing needed to act
A practical framework for knowing when enough is enough
This isn't about ignoring legitimate concerns or rushing past real risks.
It's about developing the judgment to know when you have what you need—and the confidence to act on it.
Because every day spent researching is a day not building.
And that gap gets expensive fast.
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Why waiting to feel ready costs more than most think—and how to stop paying for it.
Why waiting to feel ready costs more than you realize—and how to stop paying for it.

The comfort of "not yet" feels harmless. Reasons like "I need more time" or "I'll start after..." sound legit. But weeks turn into months. Deciding ends the loop.

Every day of hesitation has a price. Time gone. Confidence drained. The ability to trust judgment, weakened. Making the call stops it all.

Frameworks for recognizing when enough is enough—and acting on it. Movement doesn't come from perfect timing. It starts with a decision.

More information isn't the answer — making the decision is. This book helps stop overthinking and start acting on opportunities that already make sense.
Instant Access on Any Device
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Built for Busy Thinkers
Short chapters. True stories. Straight talk that gets you unstuck fast.
A Framework You’ll Keep Coming Back To
Every page helps you see decisions differently — and act sooner, with less hesitation.
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Frameworks and checklists that help you decide faster and stop second-guessing yourself.

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For more than twenty years, Jack has sat across from people standing at the edge of major decisions—moments when the next move isn’t about knowing more, but about acting on what’s already clear.
His work spans coaching, strategy, and sales leadership, but the thread has never changed: guiding people through the hesitation that stalls their progress.
The Overthinking Tax™ grew out of those conversations. It’s about the hidden cost of waiting, the weight of almost deciding, and the freedom that comes once you finally move.


Most people don't realize how much hesitation costs — time, confidence, and missed opportunities. The Overthinking Tax™ is for those done analyzing every opportunity and finally ready to act. It names what's been holding things back, and shows a clearer way to move forward.
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From those who recognized the cost of waiting—and chose to move anyway.
From those who recognized the cost of waiting—and chose to move anyway.

The nudge I didn’t know I needed.
I'd been stuck on a business investment for a year—researching, comparing options, waiting for the 'right time. This book made me realize there isn't one. After finishing The Overthinking Tax, I finally took action on something I'd been putting off.

Made me stop waiting for ‘the right time.’
This book is direct truth that hits when you need it. I'd been avoiding a business opportunity for nearly a year, and this book helped me finally act. Within a week of finishing it, I finally made the decision I'd been delaying for too long.

Exactly the push I didn’t know I needed.
Every chapter felt like a conversation I should've had months ago. Simple truths, told clearly. It doesn't try to motivate you—it makes you honest with yourself.

Finally made sense of why I keep waiting
Every other book tells you what to do, but this one explains why you're not doing it yet. Jack puts words to that stuck feeling better than anything I've read. It's truth that just makes sense.
How decisions actually get made—and why doing it is harder than knowing what to do.
Some people do their homework and move forward. Others get stuck in it. There's a line between being careful and being stuck. This book shows where that line is.
Research adds value until it doesn't. At some point, going through the same material again won't reveal anything new—it just delays using what's been gathered. That's when things move forward.
Checking the same information repeatedly looks like diligence. It's doubt. The issue isn't missing something—it's not trusting what's already there. Trusting it breaks the loop.
Waiting for the right moment to start means waiting forever. Life is genuinely busy—it always will be. Time doesn't create itself. It has to be made.
At some point, thinking about a decision replaces making it. Clarity comes from movement, not more analysis.
The math often works. The story doesn't. It's not about affording it—it's about what spending that much means. Naming what it means makes the decision simpler.
Hesitation is easy to sense. Asking for support while still deciding rarely works. The clarity has to come first. Once it's there, the conversation shifts from convincing to sharing.
One bad experience doesn't define every future one. Treating all decisions like repeats of the past guarantees nothing changes. Each opportunity deserves its own assessment.
Endless comparison feels like progress. It's delay. More options make decisions harder, not clearer. Choosing one and committing is what creates momentum.
Every day undecided has a cost—time, momentum, confidence. Making the decision stops the drain and starts the build.
Fear doesn't announce itself. It disguises as good judgment and doing more homework. Recognizing the disguise is how people move forward.
The information is there. More won't change the answer. What's missing is the willingness to act on it. That willingness is what unlocks movement.
Waiting for the perfect moment means nothing happens. Starting small gets things moving. Planning to start doesn't. One step creates the next.
Perfect doesn't exist. Waiting for it guarantees nothing moves. Progress starts when the wait ends—and compounds from there.
Months of thinking don't make decisions easier. More time just means more doubt. At some point, the only move left is choosing. Choosing is what clears it.
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